Genèse Paris is a luxury wig brand dedicated to empowering women through beauty, confidence, and style. We combine French elegance with exceptional craftsmanship to create wigs that feel as natural as your own hair.

Founded by Dayana Leyva, an international model with over 13 years in the fashion industry, Genèse Paris was born from a passion for transformation. Dayana’s love for wigs began during a photoshoot in Paris, when her best friend — a renowned makeup and hair artist — introduced her to their transformative power. After building her own private collection, Dayana moved from Paris to Miami and decided to share her expertise and artistry with the world.